Haven’t we all heard of how severe the exploitations go around in the fashion industry? The tales of low wages, forcing the employees to do laborious work for 12-14 hours and even the absence of overtime have always circulated but not much was ever done to deal with this.
Where it all started?
It was in 2013 when an industrial complex called Rana Plaza collapsed within 90 seconds killing 1,134 workers, who used to produce clothes for international brands. Deep cracks had appeared inside the eight-storey building the day before; workers couldn’t help but beg not to be sent but the management paid no heed. The catastrophe was massive enough to trigger a movement backing up ethical fashion.
What really is ethical fashion?
The idea of ethical fashion is to improve the working conditions of waging employees who invest their sweat and blood and over half of their day producing clothes for major international brands. Ethical companies believe in fairness for everyone involved in the manufacturing and design cycles of their products.
The challenge pertaining to ethical fashion is the growing trend of consumerism which pushes women as well as men to buy more and more new clothes. As new designs circulate the market, companies start exploiting their resources to work harder against low wages. This issue was seen by thousands of companies around the world that started to promote ethical fashion including Savvy Gentleman whose ultimate mission is to enhance the workers’ lifestyles and to protect the environment (eco fashion comes as a branch of ethical fashion).
The problem with sweatshops
A sweatshop is defined as a place where workers are paid low wages, for long hours, in poor conditions. It won’t be a surprise to know that most of such practices happen in Asia where industries are in abundance and due to lack of employment opportunities, the working class has no option but to continue working for such companies. Since these companies are providing work for people, the governments of these poor countries resort to not taking any sort of action against this work setting.
The difference between ethical and eco fashion
Let’s not confuse the two. Although ethical fashion is used as a catch-all phrase involving both fair working conditions and environmental sustainability, eco fashion cannot be used for both; it is primarily concerned with the drastic effects on the environment thrown by our fashion industry.
What is the catch?
If you really do care about the conditions workers have to work in and the environment we live, you must stop buying from brands who definitely do not care about any of them.